Good Morning Minneapolis: Tourism, Wayfinding and Super Bowl LII

A region's ability to attract national and international events and conferences is dependent on the perception of a city, the strength of its infrastructure and the promotion of its assets and attractions. Meet Minneapolis' tourism master plan, Destination Transformation 2030, is a private/public partnership formed to ensure that this region can leverage upcoming events, like Super Bowl LII, to enhance current efforts. Our speakers will highlight portions of the plan, speak to infrastructure issues like wayfinding and share information on Super Bowl LII preparations and special events. Panel discussion moderated by Melvin Tennant, President & CEO of Meet Minneapolis.

Thank you to our presenting sponsor:


Thank you to our series sponsor:


Cancellations must be received 3 business days prior to the event for a refund.All no shows will be billed. Substitutes are accepted.